Graphic Designer's Update (by Laura Windisch)

I had a chance to see a preview of the performance last night and it was AWESOME. We are so lucky to have this ensemble! Our marketing team has been working hard to share the news of this important event. On the visual end, I've been working to create a look and feel for the materials and environment that ties The Vagina Monologues to The Gretta Foundation, while staying true to the vision of the production team.

TGF. TVM. What binds the forces behind these acronyms?

As an organization, The Gretta Foundation (TGF) stands for the same traits as the nurses it supports: it is empowering, caring, personal, and professional. The Gretta Foundation identity and logo, based on Gretta Styles’ signature, is about the exponential power of one.

Providing a nursing scholarship has an immediately profound impact on one woman’s life and tremendously improves her family’s outlook. When you consider each individual of that disease-burdened country that she will provide care for–especially given the severe healthcare shortage–the number of those positively impacted becomes enormous. Add to that all the individuals whose fears of losing a loved one are relieved, and the number becomes countless. And all by enabling one education.

The Vagina Monologues (TVM). Mono. One person’s story, now seen and heard by millions, sparking conversation, action, and change.

The overlap between TGF and TVM lies in the widespread effect of one individual’s innate power to touch another human, both physically and emotionally. A donor has this power. A cast member has this power. And certainly, a nurse has this power.

At the Lafayette venue, in addition to the performance, we will be communicating the power of one visually through portraits of Gretta Scholars, with quotes serving as mini-monologues. We've used quotes since the creation of our identity (on the website, in the brochure, etc) to express this message, so it fits well.

And what's up with the paint splatters? Bold, feminine, personal expression. Limitless opportunity to influence the canvas.

Welcome to the venue, and I hope you enjoy the show!!